Business

Stand Out from Competitors on Google

July 6, 2021

Taking steps to help your business stand out is one of the best and most important things you can do these days. You need to make sure you take the best possible steps that will allow you to stand out and make a difference. Changing your approach and making sure you stand out from the competition is one of the best things you can do to be successful as a modern business. 


You need to try to make sure you come up with ways of being able to attract more people to the company, and you are going to have to take steps that will help you stand out on Google. So, try to make sure you factor in the best ways of achieving this. Get in touch with a leading Kent digital marketing agency like 3SIX5 Digital in order to make this a key part of your company moving forward. These are some of the key ideas you can use to stand out from the competition on Google.


Create Amazing Google Search Ads


Producing awesome Google ads can really help you to stand out from the competition, and there are a number of ways in which you can achieve this. The first thing to focus on is keyword research, which can help you to use the most effective keywords for this process. Making use of ad extensions as well as making your ads more local-centric are just a few of the best ideas you can use to help achieve this.


Optimise Landing Pages


Assess your landing pages to make sure you have the best and most relevant pages for visitors. The more relevant eyes you have on your pages, the better the traffic and the higher the engagement. Don’t forget to ensure that your pages are mobile optimised too; according to Nifty Marketing, more than 85% of the top landing pages are mobile optimised, and this is something you should be working towards.


Google Business Profile


One of the main things that a lot of businesses overlook is creating and maintaining a Google Business Profile. By being able to do this you can make your business stand out, and this is really going to help. Including pertinent information is very important, but you also need to make sure you include business reviews, as these carry a lot of clout when it comes to making the most of this. 


As you can see, there are a lot of things that play a role in helping you make the right changes and improve things as a business. You need to make sure you look at the best ways of helping your company stand out on Google, and get ahead of the competition.


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